Founding GTM
HazelGovTech, Procurement company
New York, United States$115K - $140KSenior
Y Combinator
REFASHIOND Ventures
Phoenix Investment Club (San Francisco)
Rebel Fund
Tusk Ventures
Sales & Account Management
About the role
TL;DR
Scale Hazel's impact by generating qualified pipeline and owning top of funnel.
- •Your job is to own top of funnel, generating qualified pipeline with our CEO.
- •Hazel is already working with top brands who love us; your job is to scale our impact.
- •Key Responsibilities Own pipeline generation end to end.
- •Set the strategy, run the experiments, and grow qualified conversations month over month.
- •Build our events and field motion
- •dinners, workshops, and meetups
- •into a repeatable pipeline engine.
- •Own our presence at the conferences that matter: which ones we show up to, the meetings we book around them, and the follow-through.
- •Drive content and search visibility
- •case studies, SEO, and showing up when buyers research with AI.
- •Amplify founder-led distribution on LinkedIn and build Hazel's voice in the DTC community.
- •Requirements 2-6 years in growth, demand gen, field/event marketing, or a GTM generalist role, ideally at an early-stage startup.
- •A builder who does the work, not just directs it.
- •You can run the event, write the post, brief the case study, and read the data yourself.
- •You've personally generated pipeline through content, events, and community, and you can point to the meetings and deals that came from it.
- •You already use modern AI tools to do the work of a much bigger team.
- •You think in qualified conversations and pipeline, not impressions and follower counts.
- •You have experience in the e-commerce/DTC world
Required skills
Growth MarketingContent MarketingDigital MarketingSEOSEMPerformance MarketingEmail MarketingProduct MarketingBrand MarketingCommunity ManagementSocial Media MarketingDemand GenerationMarketing AnalyticsCopywriting
Domain expertise
ecommerce
Benefits & perks
Equity, Health insurance, 401(k), Unlimited PTO