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Freelance Performance Marketing Creative Strategist
SupersideAI-powered Creative company
RemoteSenior
Luxor Capital
Prosus Ventures
Freestyle Capital
Slack Fund
Sam Altman
High Alpha
Marketing
About the role
TL;DR
Develop and advise on paid social creative strategy for performance marketing.
- •Superside is seeking an experienced freelance Performance Marketing Creative Strategist to bridge the gap between brand creative strategy and paid social performance.
- •This role is ideal for someone with prior experience at this intersection, preferably within a brand's marketing team.
- •Key Responsibilities Advise on current paid social trends, formats, and platform shifts.
- •Recommend channel strategy for paid social presence.
- •Adapt brand campaigns for paid social, including adjustments for different formats.
- •Improve creative briefing processes for performance-informed briefs.
- •Advise on structuring creative testing and automation at scale.
- •Requirements Creative or content strategy background with hands-on paid social experience (Meta, TikTok, Google Display, YouTube).
- •In-house brand experience is required, not agency-only.
- •Proven track record of owning or influencing paid social creative strategy.
- •Experience producing hundreds of ads per month.
- •Comfortable acting as both strategist and translator between brand and creative teams.
Required skills
Performance Marketing
Domain expertise
martech