Senior Marketing Automation Engineer
Twin HealthPrecision Health company
RemoteSenior
Iconiq Capital
Maj Invest
G9 Ventures
Temasek Holdings
Able Partners
Benchmark Capital Holdings
Marketing
About the role
TL;DR
Own marketing automation architecture and lifecycle campaigns at Twin Health.
- •We are looking for a Senior Marketing Automation Engineer to own the architecture, automation, and operational execution of our marketing technology ecosystem.
- •Key Responsibilities Own end-to-end marketing engagement platform architecture including journey/canvas design, segmentation strategy, campaign logic, deliverability, and dynamic content Design, build, and scale lifecycle automations across acquisition, enrollment, engagement, and retention journeys Establish and enforce governance standards for naming conventions, template management, QA processes, and campaign documentation Serve as the internal marketing engagement platform SME
- •troubleshoot issues, evaluate new platform features, and continuously drive optimization Partner with CDP, CRM, product, and data engineering teams to define audience sync requirements, data mapping, behavioral event instrumentation, and pipeline specifications that power lifecycle campaigns Requirements Strong experience in marketing automation platforms and technologies Proven track record of designing and implementing scalable marketing automation solutions Excellent problem-solving skills and ability to work in a fast-paced, dynamic environment Strong collaboration and communication skills Experience with data architecture, campaign deployment, and journey orchestration
Required skills
CRM
Domain expertise
healthcare
Tech stack
SalesforceTeam Building