Senior Data Analyst for Growth Marketing to drive data-informed decisions and optimize marketing investments.
•Rocket Money's mission is to empower people to live their best financial lives.
•The Data Analytics team is passionate about using data to drive business decisions and improve user experiences.
•We are seeking a Senior Data Analyst to join our growing team and play a critical role in shaping our analytics strategy.
•Key Responsibilities Build and improve analytics reporting and processes using Looker.
•Analyze marketing experiments, including ad hoc analysis of ad platform testing.
•Partner with the Growth team to translate business needs into data problems and prioritize work.
•Monitor marketing trends to proactively identify worthwhile trends for media buyers.
•Requirements 5+ years of experience in data analytics or related roles. 2+ years experience in marketing or growth analytics or similar experience with modern marketing tech. 2+ years of experience with BI Tools (Looker preferred).
•Strong SQL background.
•Experience with product, CRM, or marketing experimentation design and measurement.