Growth & Performance Marketing Manager
StaffbaseEmployee Experience company
Chemnitz, GermanyManager
General Atlantic
Insight Partners
Headline
German Accelerator
Capnamic Ventures
e.ventures
Marketing
About the role
TL;DR
Manage paid channels and drive growth campaigns for European markets, focusing on pipeline quality.
- •Staffbase is seeking a Growth & Performance Marketing Manager to own the operational management of paid channels and drive growth campaigns for their European markets.
- •This role focuses on contributing to pipeline quality and growth by optimizing paid channels and exploring new growth initiatives.
- •Key Responsibilities Manage and optimize paid channels (Paid Search, Paid Social) for DACH, France, and NOBE.
- •Ensure message-match between ads and landing pages to improve conversion rates.
- •Conduct A/B testing of ads, creatives, and landing pages.
- •Own data-driven growth campaigns from concept to implementation.
- •Explore new formats and channels outside the classic paid funnel.
- •Requirements 5+ years of experience in performance marketing, ideally in B2B SaaS.
- •Hands-on mentality with experience executing campaigns.
- •In-depth experience with paid media platforms and landing page optimization.
- •Analytical understanding of funnel metrics and conversion data.
- •Excellent written and verbal communication skills in German and English (C1).
Required skills
Performance MarketingGoogle AnalyticsA/B TestingSEMDemand GenerationMarketing Analytics
Nice-to-have skills
SalesforceHubSpotGA4Looker Studio
Domain expertise
martech
Benefits & perks
Competitive Compensation, LTIP, Flexible working time models, Hybrid work, Flex work allowance, 31 vacation days, Company pension scheme, Volunteers Day
Tech stack
SalesforceHubSpotGoogle AnalyticsGA4Looker Studio