Growth Marketing Lead
StaffbaseEmployee Experience company
Toronto, CanadaLead
General Atlantic
Insight Partners
Headline
German Accelerator
Capnamic Ventures
e.ventures
Marketing
About the role
TL;DR
Own and scale marketing-led pipeline strategy and execution.
- •Staffbase is seeking a Growth Marketing Lead to own and scale their marketing-led pipeline strategy and execution.
- •Key Responsibilities Own and execute the demand generation strategy across paid media, content, and ABM to drive awareness, lead generation, and measurable pipeline growth aligned with business goals.
- •Develop and operationalize the marketing funnel: Establish clear goals, performance metrics, and reporting across lead and opportunity stages.
- •Determine how acquisition investments are allocated across channels to maximize pipeline and long-term business impact.
- •Requirements The ideal candidate has successfully scaled integrated demand programs in a fast-growing B2B SaaS or AI-native technology company.
- •You're comfortable owning pipeline outcomes and building systems that create durable, repeatable growth.
- •You're a strategic thinker, but are happy to roll up your sleeves and dive into execution.
Required skills
Growth MarketingDemand GenerationLead GenerationPipeline Management
Domain expertise
ai