Culture Marketing Lead - MENAT+
SpotifyAudio Streaming company
Dubai, United Arab EmiratesLead
TPG
Goldman Sachs
Northzone
Accel
DST Global
Founders Fund
Marketing
About the role
TL;DR
Lead culture marketing strategy and campaigns for Spotify in MENAT+.
- •Spotify is seeking a senior marketing leader to define and own the cultural narrative of Spotify across dynamic markets in MENAT+.
- •This role focuses on building campaigns at the intersection of music, culture, and community.
- •Key Responsibilities Define and lead Spotify's culture marketing strategy across MENAT+.
- •Lead the development and execution of culturally rooted campaigns.
- •Partner with the Music team on artist marketing plans and go-to-market campaigns.
- •Build and manage high-impact experiential activations and fan experiences.
- •Lead, coach, and develop a team of Content Marketing Managers.
- •Requirements 10+ years of experience in marketing, with a focus on culture, music, content, and experiential marketing.
- •Deep understanding of content strategy and how different formats perform across platforms.
- •Extensive experience partnering with music teams, artists, and creative partners.
- •Proven track record of building and leading high-performing marketing teams.
- •Fluent in English and Arabic; Turkish proficiency is a strong advantage.
Domain expertise
mediaentertainment-music