Field Marketing Specialist - Events
Shift TechnologyFraud Detection company
Boston, United States$65,000 - $75,000 USDMid
Accel
Bessemer Venture Partners
General Catalyst
Advent International
Avenir
Iris Capital
Marketing
About the role
TL;DR
Field Marketing Specialist to execute event strategy and drive pipeline generation.
- •As an Events Marketing Specialist, you will support the regional event strategy, focusing on driving pipeline generation and acceleration within target accounts.
- •You will provide operational support for major events and collaborate across marketing and sales teams.
- •Key Responsibilities Manage end-to-end event strategy and execution, including logistics and project plans.
- •Secure speaking or sponsorship opportunities and manage internal SMEs.
- •Drive event attendance through campaign promotion and digital execution.
- •Procure vendors and manage on-site execution.
- •Track, qualify, and report on event leads.
- •Requirements Bachelor's degree in Business, Marketing, or Communications (or equivalent experience). 2-3 years of proven success independently executing B2B conferences, tradeshows, and webinars.
- •Strong operational experience with CRM and Marketing Automation systems (Salesforce.com and HubSpot).
- •Excellent project management skills and attention to detail.
- •Strong relationship management and communication skills.
Required skills
HubSpotSalesforceExcelProject ManagementDemand GenerationMarketing Analytics
Domain expertise
insurtechmartech
Benefits & perks
Flexible remote and hybrid working options, Competitive Salary and a variable component tied to personal and company performance, Multiple Learning and Development opportunities, Generous PTO and paid holidays, Mental health benefits, 2 MAD Days per year (Make A Difference Days for paid volunteering)
Tech stack
HubSpotSalesforceExcelPowerPoint