Sr Manager Solution Marketing LSP
Project44Supply Chain company
Chicago, United StatesSenior
TPG
Goldman Sachs Asset Management
Generation Investment Management
A.P. Moller Holding
CMA CGM
Thoma Bravo
Marketing
About the role
TL;DR
Translate logistics AI capabilities into marketing assets for LSPs.
- •As Senior Manager, Solution Marketing, you'll be the bridge between LSP44's product and its go-to-market motion, translating complex logistics operations and AI agent capabilities into messaging, content, and sales tools that help our NORAM and EMEA sales teams win.
- •Key Responsibilities Translate LSP44's AI agent capabilities into clear, differentiated messaging that speaks the language of logistics operators, not generic AI hype.
- •Develop positioning and messaging frameworks for LSP44's platform by connecting product capabilities to the operational and financial outcomes LSPs care about.
- •Identify and refine ICPs across LSP subsegments (3PLs, 4PLs, freight forwarders, LTL, managed transportation) and tailor messaging to what resonates with each.
- •Develop and maintain the core sales toolkit for NORAM and EMEA teams: pitch decks, one-pagers, case studies, value narratives, and objection-handling guides.
- •Gather ongoing feedback from sales in both regions and iterate on assets and messaging quickly.
- •Requirements 6+ years in product marketing, solution marketing, or a closely related role, ideally in logistics, supply chain, or freight tech.
- •Demonstrated ability to translate complex, technical products, (bonus for AI/ML or automation), into messaging that lands with both operators and executives.
- •Hands-on experience building sales enablement assets (decks, battlecards, one-pagers) and running enablement sessions for a global sales team.
- •Experience identifying and marketing to multiple ICPs/subsegments, and tailoring campaigns accordingly.
Required skills
Product MarketingContent MarketingMarket Analysis
Nice-to-have skills
Marketing AnalyticsDigital MarketingSEOSEMEmail MarketingBrand MarketingCommunity ManagementSocial Media MarketingDemand Generation
Domain expertise
logistics