Drive audience growth through paid acquisition and organic strategies, owning QBRs and performance tracking.
•Morning Brew Inc. is seeking a Senior Associate, Audience Development to join their Audience & Ad Operations team.
•This role will focus on paid acquisition and organic growth, supporting campaigns, tracking performance, and contributing to operations for multimedia properties, newsletters, and new launches.
•Key Responsibilities Own the Quarterly Business Review (QBR) production cycle for the Audience team.
•Execute paid acquisition campaigns, including launching, monitoring, and optimizing.
•Track cross-franchise audience growth performance across various channels.
•Utilize data and insights to identify trends and suggest optimization opportunities.
•Requirements 2-4 years in marketing, media, audience development, or a related analytics or operations function.
•Experience owning a recurring reporting deliverable.
•Experience running paid acquisition campaigns for podcast or YouTube subscriber growth is strongly preferred.
•Working knowledge of Google Sheets and reporting tools like Lightdash (or similar).