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Senior Data Analyst (Marketing Analytics)
Montu UKMedical Cannabis company
London, United KingdomSenior
Data & AI
About the role
TL;DR
Analyze marketing performance, optimize spend, and drive growth through data insights.
- •We’re looking for a Senior Data Analyst, Marketing Analytics to help us uncover what’s truly driving growth and shape where we focus next.
- •This is a high-impact, hands-on role for someone who loves turning complex findings into clear, commercially meaningful action.
- •Key Responsibilities Partner with marketing teams to provide clear, actionable insights on performance across channels.
- •Analyse marketing spend and outcomes to support optimisation and better decision-making.
- •Own and evolve our GA4 setup, ensuring tracking is robust and focused on meaningful performance metrics.
- •Lead the development of advanced measurement, beyond basic attribution, moving from LTV and CAC towards incrementality.
- •Communicate insights clearly through dashboards, presentations, and conversations with senior stakeholders.
- •Requirements Experience with digital analytics, ideally in a fast-paced or growth-focused environment.
- •Hands-on experience with SQL is a must, BigQuery, GA4, Looker, and Google Sheets are a plus.
- •Experience collaborating with data or analytics engineering teams, clearly defining requirements.
- •A confident communicator who can explain complex analysis in simple, practical terms.
- •Self-starter mindset
- •able to navigate ambiguity and work independently.
Required skills
SQLGA4LookerGoogle AnalyticsMarketing AnalyticsGrowth MarketingPerformance Marketing
Nice-to-have skills
BigQueryExcelPythonJavaScript
Domain expertise
healthcaremartech
Benefits & perks
Generous Leave, Pension Matching, Flexibility and Wellness, Growth Opportunities, Enhanced Maternity & Paternity Leave
Tech stack
SQLBigQueryGA4LookerExcelPythonJavaScriptGoogle Analytics
