Manager, Retention & Lifecycle Marketing
MedsTelemedicine, Digital company
Austin, United StatesManager
Marketing
About the role
TL;DR
Drive customer retention and loyalty as Manager, Retention & Lifecycle Marketing.
- •Join Meds in building one of the fastest-growing direct-to-consumer healthcare brands.
- •As Manager, Retention & Lifecycle Marketing, you'll drive customer retention and loyalty.
- •Key Responsibilities Own the end-to-end lifecycle marketing strategy across email, SMS, and other owned channels.
- •Build and optimize automated customer journeys that improve engagement, retention, renewal rates, and customer lifetime value.
- •Partner with Growth Marketing, Creative, Product, Customer Experience, Analytics, and Engineering to build best-in-class lifecycle programs.
- •Requirements Strong background in customer retention and lifecycle marketing.
- •Experience with email, SMS, and other owned channels.
- •Ability to work cross-functionally with various teams.
- •Excellent communication and leadership skills.
Required skills
Growth MarketingEmail MarketingCross-functional Leadership
Domain expertise
healthcare