Director, Marketing - Thought Leader Engagement Strategy
Kura OncologyPrecision Oncology company
San Diego, United States$234,000 - $262,000Director
EcoR1
Marketing
About the role
TL;DR
Lead thought leader engagement strategy for a precision medicine oncology product.
- •Kura Oncology is seeking a dynamic and experienced Marketing Director, Thought Leader Engagement Strategy to lead the development and execution of thought leader engagement strategies supporting KOMZIFTI® (ziftomenib) in relapsed/refractory (R/R) NPM1-mutant AML.
- •This role will be responsible for transforming field-based observations into actionable business recommendations that influence brand strategy and commercial execution.
- •Key Responsibilities Develop and execute the overall Opinion Leader (OL) engagement strategy.
- •Lead planning and execution of advisory boards and other physician insight-gathering initiatives.
- •Own speaker bureau strategy, including content, speaker identification, recruitment, training, and development.
- •Lead commercial congress strategy and execution for major national and regional hematology and oncology meetings.
- •Transform qualitative observations into strategic recommendations and identify emerging market trends.
- •Requirements Bachelor's degree required; advanced degree preferred. 8+ years of biotechnology or pharmaceutical industry experience with significant oncology marketing experience.
- •Demonstrated experience leading OL engagement initiatives, including speaker programs, advisory boards, KOL engagement, and congress activities.
- •Strong cross-functional leadership skills with experience partnering across Commercial, Medical Affairs, Sales, Regulatory, Legal, and Compliance.
- •Ability to travel up to 30%.
Required skills
Product MarketingBrand MarketingPresentation SkillsCross-functional LeadershipMarket AnalysisProject ManagementExcelPowerPoint
Domain expertise
biotechhealthcare
Benefits & perks
equity, bonus, 401K + Employer contributions, Generous stock options, ESPP Plan, 20 days of PTO, 18 Holidays, Generous Benefits Package, Paid Paternity/Maternity Leave, In-Office Catered lunches, Home Office Setup, Lifestyle Spending Stipend, Commuter Stipend
Tech stack
ExcelPowerPoint
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