Head of KOL - Kraken Pro
KrakenCryptocurrency Exchange company
United StatesSenior
RIT Capital Partners
SBI Group
Jane Street
DRW Venture Capital
HSG
Oppenheimer Alternative Investment Management
Marketing
About the role
TL;DR
Lead Kraken's global KOL strategy and execution.
- •Lead Kraken's global KOL strategy and execution, managing a BD team focused regionally.
- •Key Responsibilities Build out and lead Kraken's global KOL strategy and execution.
- •Scale processes to source, contract, and manage KOLs.
- •Ensure compliance with financial influencer laws around the world.
- •Attract top KOLs across various categories including futures, margin trading, spot trading, and prop trading.
- •Develop scalable strategies that highlight Kraken Pro's differentiators.
- •Requirements 5+ years in the crypto space, with experience building out a KOL program.
- •Significant experience with crypto KOLs, especially traders.
- •Advanced crypto knowledge including how crypto products work, crypto revenue models, and crypto players in different regions.
- •Existing relationships with crypto and adjacent industry influencers.
- •Experience with software to manage KOLs across a deal's lifecycle.
Required skills
Business DevelopmentNegotiation
Domain expertise
crypto