GTM
InteractionAI Assistant company
Palo Alto, United StatesSenior
General Catalyst
Village Global
Earlybird
Ken Howery
Arash Ferdowsi
Bradley Horowitz
Marketing
About the role
TL;DR
Own user acquisition strategies and growth channels.
- •You own how we acquire users.
- •You go deep in at least one of these areas: Paid acquisition, Creative engine, or Organic and loops.
- •Key Responsibilities Running Meta, TikTok, and Google Ads at scale.
- •Producing and testing UGC, static, and video ads at volume.
- •Building SEO, programmatic landing pages, lifecycle, referral, and any other compounding channel that does not depend on paid spend.
- •Requirements Track record of leading paid acquisition or a growth function at a fast-scaling consumer company.
- •Bias to action and low ego.
- •Ship campaigns, not decks.
Required skills
Growth MarketingSEOA/B Testing
Domain expertise
fintech
