Product Marketing Manager
HeidiAI-powered Clinical company
Sydney, AustraliaMid
Headline
Point72 Private Investments
Blackbird
Latitude
Possible Ventures
Archangel
Marketing
About the role
TL;DR
Drive product launches and market differentiation for Heidi's AI Care Partner.
- •Heidi is seeking a Product Marketing Manager to own product launches end-to-end, differentiate Heidi in the market, and enable both PLG and SLG motions.
- •You will ground decisions in customer research and measure/iterate on launch performance.
- •Key Responsibilities Own product launches from discovery to post-launch reporting.
- •Differentiate Heidi through feature comparisons and customer stories.
- •Build enablement for sales and lift direct-to-clinician conversion.
- •Ground positioning in customer and market research.
- •Measure launch impact and iterate on future strategies.
- •Requirements 2-5 years of product marketing experience, preferably in a high-growth tech startup.
- •Excellent writing skills translating technical features into customer benefits.
- •Strong execution and stakeholder management skills in a fast-paced environment.
- •Data-driven decision-making and creative problem-solving abilities.
- •Exceptional communication and collaboration skills.
Required skills
Product MarketingGo-to-MarketProduct ManagementCompetitive AnalysisProduct OperationsGrowth StrategyProduct-Led Growth
Domain expertise
healthtechai
Benefits & perks
Learning and development budget, Health and wellness allowance, Home office budget, Parental leave, Fertility support, Work from anywhere, Equity
Tech stack
Product ManagementGo-to-MarketCustomer DiscoveryProduct AnalyticsCompetitive AnalysisProduct OperationsGrowth StrategyMonetization StrategyJobs to Be DoneProduct-Led Growth