Technical Product Marketing Manager, Media & Entertainment

Drive product strategy and go-to-market initiatives for Media & Entertainment.

• •Coactive is seeking a Technical Product Marketing Manager to drive product strategy and go-to-market initiatives for the Media & Entertainment sector.
• •This role will focus on understanding customer needs and translating them into compelling product narratives.
• •Key Responsibilities Develop and execute product marketing strategies for the Media & Entertainment industry.
• •Create compelling messaging, positioning, and sales enablement materials.
• •Collaborate with product management, engineering, and sales teams.
• •Analyze market trends and competitive landscape to identify opportunities.
• •Requirements Proven experience in product marketing, preferably in the Media & Entertainment technology space.
• •Strong understanding of technical concepts and ability to translate them for various audiences.
• •Excellent communication, presentation, and writing skills.
• •Experience in developing go-to-market strategies.