Website & Conversion Optimisation Manager
CognismSales Intelligence company
London, United KingdomMid
Marketing
About the role
Optimize Cognism's website to enhance user experience and conversion rates.
- •We are looking for a Website & Conversion Optimisation Manager to own and improve the performance of Cognism’s website as a key driver of pipeline and revenue.
- •Key Responsibilities Focus on improving the effectiveness of the site through user experience improvements, landing page optimisation and ongoing experimentation.
- •Work closely with Demand Generation, Product Marketing, Paid Media and Content teams to ensure the website supports campaigns, clearly communicates our value proposition and creates a seamless journey from first visit through to conversion.
- •Create a best-in-class website experience that helps prospects quickly understand the value of Cognism and take the next step.
- •Requirements Experience managing and optimising B2B SaaS websites and understand how websites support demand generation and pipeline growth.
- •Comfortable improving website performance through conversion rate optimisation and experimentation, testing and refining landing pages, product pages and key user journeys.
- •Naturally curious about user behaviour and enjoy analysing data and feedback to uncover opportunities to improve the customer experience.
Match insights
Level:Mid