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Website & Conversion Optimisation Manager

CognismSales Intelligence company
London, United KingdomMid
Marketing

About the role

Optimize Cognism's website to enhance user experience and conversion rates.

  • We are looking for a Website & Conversion Optimisation Manager to own and improve the performance of Cognism’s website as a key driver of pipeline and revenue.
  • Key Responsibilities Focus on improving the effectiveness of the site through user experience improvements, landing page optimisation and ongoing experimentation.
  • Work closely with Demand Generation, Product Marketing, Paid Media and Content teams to ensure the website supports campaigns, clearly communicates our value proposition and creates a seamless journey from first visit through to conversion.
  • Create a best-in-class website experience that helps prospects quickly understand the value of Cognism and take the next step.
  • Requirements Experience managing and optimising B2B SaaS websites and understand how websites support demand generation and pipeline growth.
  • Comfortable improving website performance through conversion rate optimisation and experimentation, testing and refining landing pages, product pages and key user journeys.
  • Naturally curious about user behaviour and enjoy analysing data and feedback to uncover opportunities to improve the customer experience.
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Level:Mid

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