Event Marketer

Build and execute Sierra's third-party event marketing strategy to drive pipeline and brand impact.

• •Sierra is seeking an Event Marketer to build and execute their third-party event strategy.
• •This role will own the company's presence at industry conferences and sponsorships, designing high-impact event experiences and driving pipeline generation.
• •Key Responsibilities Develop and manage the third-party event portfolio, evaluating opportunities for pipeline goals, audience fit, and brand impact.
• •Program engaging event experiences such as executive roundtables, panels, and dinners, defining content and messaging.
• •Own sales enablement for events, including pre-event targeting, outreach, and post-event follow-up.
• •Integrate events into broader marketing campaigns for a cohesive narrative and compounding results.
• •Track event performance, gather feedback, and iterate on strategies for continuous improvement.
• •Requirements 5+ years of event marketing experience, planning and executing corporate events.
• •Proven track record of building event programs that drive measurable pipeline.
• •Experience designing event formats and developing content for senior audiences.