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Head of Brand

InsifyBusiness Insurance company
AmsterdamSenior
Marketing

About the role

Define and execute Insify's brand strategy for European SMEs.

  • As Head of Brand, you'll define Insify's brand strategy and ensure it resonates with European SMEs.
  • Key Responsibilities Set the brand strategy: positioning, narrative, and voice across all markets Work with a small team to translate strategy into work Become a deep product expert and integrate that knowledge into brand decisions Own brand health metrics and report on them Shape Insify's presence across all surfaces Requirements 8+ years in brand, with experience leading brand at a fast-growing company Experience taking a brand from scrappy to credible Deep product fluency and audience judgment Proactive, scrappy, and commercially savvy Strong writing and campaign execution skills
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