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VP, Demand Generation & Marketing Operations

Cockroach LabsDistributed SQL company
New YorkDirector
Marketing

About the role

Lead marketing operations and demand generation strategies.

  • Lead a unified function combining pipeline creation, marketing operations, and agentic-led account programs.
  • Key Responsibilities Own pipeline creation across paid & organic.
  • Own the marketing technology stack end-to-end.
  • Work closely with sales development, field marketing, corporate marketing, data team, and RevOps.
  • Requirements Systems thinker who can tie together demand gen strategy, marketing technology, AI-powered workflows, and account-play motion.
  • Experience with AI-powered workflows and marketing automation platforms.
  • Strong strategic direction and scaling capabilities.
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Level:Director

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