Senior/Lead Creative Producer (Wellbeing product)
Kiss My AppsAI Platform company
UkraineSenior
Product
About the role
TL;DR
Creative Producer for wellbeing product development.
- •Kiss My Apps is a platform that develops 7 vertical products, 100+ million users, owns analytical, payment, and marketing systems.
- •Key Responsibilities System practice and creative production.
- •Analysis of markets, competitors, and trends.
- •Creation of creative concepts for performance-campaigns (video, static formats, messages).
- •Development of structural briefs for designers and procurement.
- •Analysis of test results (CPA, RoAS, CR, etc.).
- •Practice with auditors and insights.
- •Moderation of brainstorming, facilitation of the generation of ideas in the team.
- •Collaboration with Design, User Acquisition, and Product Marketing teams in various areas.
- •Requirements Experience in mass-market with creative strategy and product development.
- •Understanding of creative and competitive research, trends, and best practices.
- •Generation and formulation of creative hypotheses based on data.
- •Development of creative concepts for performance-campaigns (video, static formats, messages).
- •Analysis of test results (CPA, RoAS, CR, etc.).
- •Practice with auditors and insights.
- •Practice with moderators and insights.
- •Collaboration with Design, User Acquisition, and Product Marketing teams in various areas.
Required skills
Product ManagementAgileScrumKanbanUser ResearchA/B TestingRoadmappingPRDsOKRsDesign ThinkingWireframingPrototypingProgram ManagementProject Management
Domain expertise
healthcare