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Growth Marketing Lead

DideroSupply Chain company
New York, United StatesLead
Marketing
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About the role

Develop and execute integrated marketing strategies to generate leads and conversions.

  • The Growth Marketing Lead will develop and implement integrated marketing strategies that fuel lead generation and conversion across all channels.
  • This role combines strategic planning with hands-on execution, covering ABM, digital marketing, content creation, events, paid media, email campaigns, and performance analytics.
  • Key Responsibilities Develop and execute integrated growth strategies to generate qualified pipeline.
  • Lead account-based marketing (ABM) initiatives in partnership with sales.
  • Manage digital marketing campaigns across paid search, paid social, display, and retargeting channels.
  • Plan and execute in-person and virtual industry events.
  • Requirements 5-7 years of B2B marketing experience, ideally in SaaS or enterprise software.
  • Proven success in developing and executing lead generation and ABM strategies.
  • Strong knowledge of digital marketing channels, CRM, and marketing automation.
  • Excellent communication, leadership, and project management skills.

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Level:Lead