Product Marketing Manager- Monopoly Go!
ScopelyMobile Gaming company
Culver City, United States$113,000 - $140,000 USDManager
New Enterprise Associates
Anthem Venture Partners
The Chernin Group
Greycroft Venture Partners
Evolution Media
Revolution Growth
Marketing
About the role
TL;DR
Drive go-to-market plans and campaign execution for the Monopoly GO! game.
- •Scopely is seeking a Product Marketing Manager for their hit game Monopoly GO! in Culver City.
- •This role will drive go-to-market plans and campaign execution for seasonal content, major launches, and in-game events.
- •Key Responsibilities Drive go-to-market plans and campaign execution across seasonal content, major launches, and in-game events.
- •Lead seasonal creative strategy and asset development across trailers, key art, and other promotional assets.
- •Own seasonal User Acquisition and Reactivation creative development.
- •Drive product marketing communication across the organization.
- •Manage marketing workstreams for licensed IP collaborations.
- •Requirements Bachelor's degree in Marketing, Business, Communications, Advertising, or a related field. 4–6 years of experience in product marketing, brand marketing, or a related marketing role.
- •Experience driving marketing campaigns or go-to-market initiatives from planning through execution.
- •Experience developing creative assets and working with cross-functional teams, agencies, or external partners.
- •Strong strategic thinking and communication skills.
Required skills
Product MarketingGo-to-MarketProduct StrategyGrowth StrategyMonetization StrategyProduct AnalyticsCompetitive AnalysisRoadmappingAgileProject ManagementCustomer SuccessContent MarketingBrand MarketingMarketing Analytics
Domain expertise
gaming
Benefits & perks
equity, bonuses, healthcare benefits, retirement benefits, pet insurance, paid holidays, paid Scopely free days, unlimited paid time off
Tech stack
Product ManagementGo-to-MarketGrowth MarketingContent MarketingDigital MarketingPerformance MarketingBrand MarketingSocial Media MarketingMarketing AnalyticsCopywritingProduct StrategyFeature PrioritizationCustomer DiscoveryProduct AnalyticsCompetitive AnalysisProduct OperationsGrowth StrategyMonetization StrategyJobs to Be DoneProduct-Led GrowthAgileScrumKanbanUser ResearchA/B TestingRoadmappingStakeholder ManagementPRDsOKRsDesign Thinking
