Product Marketing Generalist

Work within product squads to develop and execute marketing strategies for product launches.

• •Neko Health is redefining preventative care by making data-driven insights accessible.
• •This product-embedded PMM role will work directly within product squads to bring marketing strategies from inception through to launch.
• •Key Responsibilities Be the embedded PMM presence within product squads, representing the member perspective and building marcomm strategies.
• •Own the launch playbook for each product project, including briefing, positioning, messaging, and post-launch debriefs.
• •Develop briefs for launch materials across relevant touchpoints and run significant product launches end-to-end.
• •Embed Medical/Legal/Regulatory review into all workflows, ensuring clinical accuracy and compliance.
• •Requirements 3+ years in product marketing or product management, ideally in consumer tech, healthtech, or subscription businesses.
• •Track record of owning product launches end-to-end.
• •Comfortable working within product squads and managing cross-functional stakeholder relationships.
• •Strong writing skills and AI tool fluency are essential.