Director of Ad Platform Operations
DuolingoLanguage Learning company
Pittsburgh, United States$196,000 - $294,000 USDDirector
Operations & Strategy
About the role
TL;DR
Lead the technical and operational backbone of Duolingo Ads across direct-sold and programmatic.
- •Duolingo's Ads business funds its mission by keeping core learning free while raising ad quality.
- •This role leads the technical and operational backbone of Duolingo Ads across direct-sold and programmatic, owning campaign delivery quality and scaling the ads business.
- •Key Responsibilities Own Google Ad Manager (GAM) structure and hygiene, including ad unit design, yield group logic, and trafficking workflows.
- •Act as the senior escalation point for complex campaign delivery issues, working with buyers, DSPs, SSPs, and internal teams.
- •Partner with Sales and Account Management on pre-sale feasibility, targeting, measurement, and programmatic deal setup.
- •Accelerate premium programmatic revenue by packaging inventory and onboarding new demand sources.
- •Identify critical resources, people, vendor partners, and technology for ad operations to scale.
- •Requirements 8+ years in digital advertising, AdOps, or technical advertising solutions with deep expertise in Google Ad Manager.
- •Experience working directly with buyers, DSPs, SSPs, or publisher-side programmatic teams.
- •Proven ability to build or scale operational systems, including SLA-based support workflows and QA processes.
- •Experience partnering cross-functionally with Sales, Account Management, Product, Engineering, and Data.
- •Sound judgment, strong communication skills, and ability to set strategy while staying hands-on.
Required skills
SQLPythonJavaScriptCI/CDREST APIAWSGoogle CloudAzureDockerKubernetes
Domain expertise
adtech
Benefits & perks
equity compensation
Tech stack
JavaScriptPythonSQLAWSGoogle CloudAzureDockerKubernetesCI/CDREST API
