About the role
TL;DR
Manage PR and communications for B2B clients, driving earned media and thought leadership.
- •Directive is seeking a sharp PR practitioner with a track record of landing impactful B2B coverage.
- •This role involves leading day-to-day PR delivery for B2B client accounts, including earned media, media relations, and executive positioning.
- •Key Responsibilities Develop and execute strategic communications plans for B2B clients.
- •Build and maintain strong media relationships across trade, business, and tech press.
- •Craft compelling narratives and pitches to earn meaningful coverage.
- •Support executive positioning programs and thought leadership initiatives.
- •Track and report on program performance against KPIs.
- •Requirements 4-7 years of experience in PR and communications.
- •Agency experience required; B2B or B2B tech experience strongly preferred.
- •Demonstrated track record of earning meaningful media coverage.
- •Strong media relationships and ability to build new ones.
- •Hands-on experience with executive thought leadership programs.
Domain expertise
consultingmartech
Benefits & perks
Medical, Dental, Vision, Disability insurance, Life insurance, Mental health support, Physical therapy, Unlimited PTO, Paid Company Holidays, Your Birthday Off, End of Year Recharge, Paid Parental Leave, 401(k) with company match, Annual bonus, Company-wide Retreat
Tech stack
Slack