About the role
TL;DR
Develops and executes digital communication strategy across various channels.
- •The Channel Strategist shapes and executes Life.Church's digital communication strategy, ensuring every channel effectively leads people to their next step toward Christ.
- •This role bridges strategy and execution by evaluating requests, implementing campaigns, and maximizing channel capabilities.
- •Key Responsibilities Develop strategies in alignment with overall Life.Church Communications objectives.
- •Evaluate communication requests and develop recommended approaches.
- •Execute strategies within communication tools with accuracy and excellence.
- •Track and analyze data and metrics to identify trends for communication channel and strategy efficacy.
- •Create and revise graphic visuals to support campaign messaging.
- •Requirements 2+ years of experience in communications, marketing, or digital channel management.
- •Technical proficiency with marketing automation, CMS, and channel management tools such as HubSpot, Braze, Segment, Magnolia, and Banner.
- •Strong understanding of enterprise-level digital communication channels, including email, app, web, and SMS.
- •Bachelor's degree in Communications, Marketing, Journalism, or related field.
- •Familiarity with design principles and experience creating simple visuals.
Required skills
HubSpotDigital MarketingMarketing Analytics
Domain expertise
nonprofit
Tech stack
HubSpot