About the role
Marketing Scientist to prove and improve advertiser media performance using data-driven measurement.
- •OpenAI is seeking a Marketing Scientist to join its Ads Marketing Science function.
- •This role will focus on proving and improving advertiser media performance through rigorous measurement and hands-on execution.
- •Key Responsibilities Partner with Sales, advertisers, and agencies to shape learning agendas and interpret results.
- •Apply rigorous advertising measurement approaches including attribution, incrementality, and MMM.
- •Develop scalable measurement programs and guidance for advertisers.
- •Collaborate with Product, Engineering, and Data Science to translate advertiser needs into measurement capabilities.
- •Communicate complex concepts clearly and uphold high standards for privacy and transparency.
- •Requirements Deep expertise (10+ years) in advertising measurement, including experimentation, incrementality testing, attribution, and MMM.
- •Hands-on experience with large datasets using SQL, Python, or R.
- •Proven ability to act as a trusted client advisor and navigate sophisticated advertiser questions.
Tech stack
SQLPythonR