Growth Manager

Drive pipeline through paid channels, website optimization, and lifecycle marketing.

• •Encord is seeking a Growth Manager to drive pipeline through paid channels, website optimization, lifecycle marketing, and community initiatives.
• •This role focuses on hands-on execution to connect marketing efforts directly to revenue.
• •Key Responsibilities Drive high-intent leads from paid, web, and lifecycle programs to a qualified demo.
• •Manage day-to-day operations across Google Ads and LinkedIn Ads, with potential expansion to other platforms.
• •Optimize website conversion rates, including landing pages, CTAs, and buyer journeys.
• •Execute lifecycle and email marketing campaigns, including nurture sequences and lead reactivation.
• •Support event strategy with paid promotion and follow-up sequences.
• •Requirements 3+ years of hands-on experience in B2B growth, paid acquisition, or a related field.
• •Proficiency with attribution and CRM tools like HubSpot.
• •Hands-on experience with Google Ads and LinkedIn Ads.