VP of Marketing
Copia AutomationIndustrial DevOps company
New YorkDirector
Lux Capital
AE Ventures
Squadra Ventures
KAS Venture Partners
Construct Capital
Ironspring Ventures
Marketing
About the role
TL;DR
Build and lead a revenue marketing organization focused on account-based marketing.
- •Copia is seeking a VP of Marketing to build and lead a revenue marketing organization focused on account-based marketing.
- •Key Responsibilities Drive the ABM motion to source and influence pipeline in target accounts.
- •Build a repeatable, account-based marketing program that generates and accelerates pipeline.
- •Work across marketing, sales, and partnerships to build multi-threaded plays for target accounts.
- •Design tailored events and executive experiences to bring ICP buyers into the room.
- •Work directly with SDRs and AEs to break into named accounts and move deals through the funnel.
- •Requirements Led and scaled a team.
- •Revenue-obsessed and credible with sales.
- •Hypothesis-driven and empirical.
- •Grounded yet optimistic.
- •Low ego and happy to trade the spotlight for the outcome.
Required skills
Growth MarketingAccount ManagementDemand Generation
Nice-to-have skills
Content MarketingSocial Media MarketingMarketing AnalyticsCopywriting
Domain expertise
cybersecurity