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Product Marketing, New Verticals - F500
ClaySales Intelligence company
New York, United StatesMid
CapitalG
Sequoia Capital
Meritech Capital Partners
First Round Capital
BoxGroup
Boldstart Ventures
Marketing
About the role
TL;DR
Develop Clay's Fortune 500 playbook and drive expansion within large enterprise accounts.
- •Clay is seeking a Product Marketer to develop their go-to-market strategy for Fortune 500 accounts.
- •This is a foundational role focused on identifying and proving the market opportunity for Clay within large enterprises.
- •Key Responsibilities Develop Clay's Fortune 500 playbook, including positioning, use cases, and assets.
- •Provide rapid-response support for active deals in the initial months.
- •Design the buying process, including POC structure and win-rate improvements.
- •Build a long-term penetration and account expansion strategy.
- •Surface product gaps and learnings to Product and Sales teams.
- •Requirements 5+ years of professional experience, with 3+ years in product marketing.
- •Demonstrated 0-to-1 experience launching new initiatives.
- •Experience in Fortune 500 sales or marketing.
- •Strong positioning, messaging, and visual design skills.
- •Commercial acumen and comfort operating with imperfect product-market fit.
Required skills
Product MarketingGo-to-MarketSalesEnterprise Sales
Nice-to-have skills
Product StrategyCustomer DiscoveryCompetitive AnalysisVisual Design
Domain expertise
martechaiproductivity