Lead integrated communications and influencer strategy for North America, transforming fintech narratives into brand moments.
•Checkout.com is seeking a dynamic, strategic storyteller to build and lead its integrated communications and influencer ecosystem across North America.
•This role sits at the intersection of public relations, social media, and creator marketing, transforming complex financial technology narratives into culturally relevant brand moments.
•Key Responsibilities Drive the North America creator and influencer strategy across social, podcasts, and newsletters.
•Develop and execute North America's social media presence and strategy, elevating executive social media content.
•Cultivate relationships with Tier 1 business, tech, and financial journalists to secure high-visibility regional coverage.
•Design and execute integrated campaigns fusing PR with creator partnerships for product launches and announcements.
•Establish playbooks, workflows, and tools for influencer sourcing, contract negotiation, and brand safety.
•Requirements 8-10 years of combined experience in corporate communications, public relations, and influencer/digital marketing.
•Proven network of relationships with North American tech and business journalists, B2B creators, and industry analysts.
•Ability to translate payment infrastructure products and POVs into accessible, headline-grabbing hooks.
•Masterful communicator who can brief C-suite executives and build rapport with digital creators.
•Self-starting, resilient, and energized by ambiguity, excelling at building programs from scratch.