Demand Generation Manager
CanalsAI-powered workflow company
San Francisco, United StatesSenior
Base10 Partners
Applico Capital
Marketing
About the role
TL;DR
Lead multi-channel demand generation campaigns to drive new logo pipeline and cross-sells.
- •As an early member of the Marketing team, you'll lead multi-channel demand generation campaigns to drive new logo pipeline and cross-sells.
- •Key Responsibilities Develop and implement outbound campaigns tied to intent signals, internal initiatives, and lifecycle marketing programs Plan, launch, and scale paid search and social campaigns to deliver measurable growth and support ABM initiatives Identify, vet and manage advertising and content syndication opportunities with industry associations and publications that reach our target audience Requirements 4+ years of experience in demand generation, growth marketing, or campaign management within B2B SaaS Demonstrated expertise in multi-channel programs, including email, search, social, display, and retargeting Proven track record of driving lead and pipeline growth through creative, data-driven campaigns.
Required skills
Demand GenerationEmail MarketingSEMSocial Media MarketingA/B TestingMarketing AnalyticsCopywriting
Domain expertise
fintech
Tech stack
Email MarketingSEMSocial Media MarketingA/B TestingMarketing AnalyticsCopywriting