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Senior Product Manager, Trading Growth

CoinbaseCryptocurrency Exchange company
San Francisco, United StatesSenior
Product
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About the role

Lead strategy for user acquisition and retention in the Base App.

  • As a Senior Product Manager for Trading Growth, you will lead the strategy for the Base App, focusing on user acquisition, engagement, and retention.
  • Key Responsibilities Lead strategy and execution for acquisition and retention loops, including referral programs and gamification.
  • Optimize end-to-end trading experiences for spot and derivative trading in the onchain ecosystem.
  • Drive a data-driven culture by running A/B tests on onboarding funnels and notification delivery.
  • Collaborate with Engineering, Design, and Data Science to balance new primitives with growth optimizations.
  • Requirements 7+ years of Product Management experience in consumer-facing fintech or onchain trading.
  • Proven track record of scaling products via lifecycle marketing and referral loops.
  • Deep understanding of market structure, order types, and liquidity.
  • Experience with data-driven experimentation and A/B testing at scale.

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Level:Senior