Social Media Manager - Mat Cover

Execute organic social strategy on Instagram, TikTok, and YouTube.

• •We are looking for a creative, data-savvy, and platform-native Social Media Manager to join us on a maternity cover basis (min. 12 months).
• •You will be responsible for executing an organic social strategy that turns dog parents into lifelong Butternutters.
• •Key Responsibilities Execute the Organic Social Strategy across Instagram, TikTok, and YouTube.
• •Identify Trends and Data-Led Insights to prove content effectiveness.
• •Create content native to each platform, working with internal teams and agencies.
• •Act as a Witty Brand Guardian, crafting sharp and human copy.
• •Manage the Social Ecosystem and collaborate cross-functionally.
• •Requirements Proven track record of managing social media for a fast-growth B2C or DTC brand.
• •Deep understanding of Instagram, TikTok, and YouTube algorithms and best practices.
• •Witty and sharp copywriting skills with a refined editorial ear.