Performance Marketing Manager
BeviSmart Water company
Boston, United States$102,000 - $126,000 USDManager
Bessemer Venture Partners
Horizons Ventures
Techstars
Cowen Sustainable Investments
Trinity Ventures
Marketing
About the role
TL;DR
Manage and execute Bevi's demand generation engine through hands-on performance marketing campaigns.
- •Bevi is seeking a Performance Marketing Manager to own and execute the company's demand generation engine.
- •This role involves hands-on campaign management across major ad platforms and managing agency relationships to drive pipeline.
- •Key Responsibilities Build, launch, and manage campaigns directly in-platform across Meta, Google, TikTok, and LinkedIn.
- •Own the day-to-day relationship with the Performance Marketing Agency.
- •Manage the demand generation budget, including channel allocation and planning.
- •Run the test-and-learn roadmap across channels and build data-backed business cases for investment.
- •Own reporting and insights, synthesizing data into decision-ready insights for leadership.
- •Requirements Genuine hands-on experience building, launching, and optimizing campaigns directly within Meta Ads Manager, Google Ads, TikTok Ads Manager, and LinkedIn Campaign Manager. 4-6 years of hands-on performance marketing experience, with at least 3 years personally building and managing paid media campaigns in-platform.
- •Demonstrated measurable impact on pipeline through paid media with specific examples of CAC improvement and conversion rate gains.
- •Bachelor's degree in Marketing, Business, Communications, Economics, or a related field preferred.
Required skills
Performance MarketingDemand GenerationMarketing AnalyticsSalesforceGA4Looker Studio
Nice-to-have skills
SnowflakeLooker
Domain expertise
martech
Benefits & perks
Comprehensive medical, dental and vision insurance plans with BlueCross BlueShield, 95% paid by employer, 401(k) with company match, Flexible PTO plus 12 company holidays, and additional paid days for sick leave, etc, Generous fully paid parental leave for both birth parents and non-birth parents, Fully employer paid disability and life insurances, Wellness and fitness reimbursements, Monthly stipends for cell phone use and commuting costs, Onsite snacks, weekly catered lunch, and (of course) unlimited Bevi ... plus composting and terra-cycling, too, Happy hours, team-building events, bagel breakfasts, Values awards - and more.
Tech stack
GA4SalesforceSnowflakeLookerLooker Studio
