Growth Marketing Manager, SMB Ads

Build and execute high-velocity growth programs for small business advertisers.

• •We are hiring a Growth Marketing Manager, SMB Ads to help build and execute high-velocity growth programs for small business advertisers.
• •This person will work across acquisition, activation, lifecycle, and conversion, with an initial focus on helping advertisers move from interest and sign-up to first meaningful spend & retention over time.
• •Key Responsibilities Execute growth experiments across acquisition, activation, lifecycle, and early retention.
• •Build email, in-product, landing page, audience, messaging, and offer tests that help SMB advertisers reach first spend and repeat value.
• •Use AI tools to prototype marketing assets, automate workflows, analyze funnel data, generate creative variations, and build internal growth systems.
• •Partner with Growth, Product, Engineering, Data Science, and Marketing Operations to turn strategy into shipped experiments and measurable learnings.
• •Help identify new ways to convert, activate, retain, and grow SMB advertisers.
• •Requirements Have experience in growth marketing, lifecycle marketing, GTM engineering, marketing operations, product growth, demand generation, or performance marketing.
• •Are fluent with AI tools and use them to accelerate marketing execution, workflow automation, analysis, personalization, prototyping, or internal tooling.
• •Have strong writing and customer judgement, especially for translating product value into clear SMB-facing messaging.