Brand Designer, System

Own and evolve Sierra's design system and brand guidelines for consistent brand expression at scale.

• •Sierra is seeking a Brand Designer to own and evolve its design system and brand guidelines.
• •This role is crucial for ensuring brand consistency and beauty at scale across all teams.
• •Key Responsibilities Build, maintain, and evolve a comprehensive design system covering typography, color, iconography, spacing, motion, and component patterns.
• •Define and document standards for visual language adaptation across various contexts (web, presentations, events, social, print).
• •Partner with marketing, product design, and engineering to embed brand system thinking into workflows and tooling.
• •Leverage AI-powered design tools to scale asset production and build AI-ready template systems.
• •Requirements 8+ years of brand design experience with a strong focus on design systems and brand guidelines.
• •Proven ability to create structured, scalable design systems and document them clearly.
• •High attention to detail across typography, color, layout, and motion.
• •Hands-on experience using AI tools to scale brand output without sacrificing quality.