About the role
Lead global marketing strategy for OpenFX's institutional FX and cross-border payments platform.
- •Lead OpenFX's global marketing strategy to build brand, demand generation, product marketing, and industry presence for an institutional FX and cross-border payments platform.
- •Key Responsibilities Own brand narrative, thought leadership, and global brand strategy.
- •Build inbound demand generation, multi-channel campaigns, and event strategies.
- •Lead product and content marketing, sales enablement, and messaging for institutional clients.
- •Operate as player/coach managing marketing team and agency relationships.
- •Requirements 10+ years leading marketing in fintech/payments or B2B enterprise technology.
- •Experience with HubSpot, attribution modeling, SEO/SEM, and marketing automation.
- •Proven ability to scale brand and demand generation for institutional audiences.
- •Strong communication, executive presence, and event management experience.
Match insights
Level:Director