Customer Marketing Manager
AvocaAI-powered Customer company
New York, United States$130K - $160KMid
Meritech Capital
General Catalyst
Kleiner Perkins
Amplify Partners
Y Combinator
Nexus Venture Partners
Marketing
About the role
TL;DR
Build and run Avoca's customer marketing function from the ground up.
- •As Customer Marketer, you will build and run Avoca's customer marketing function from the ground up, sourcing the operators behind our biggest wins, packaging their stories, and turning them into the highest-converting assets in our go-to-market motion.
- •Key Responsibilities Source, interview, and package customer stories across Avoca's most strategic accounts.
- •Own the customer reference program end-to-end: identify advocates, manage capacity, log activity, and become Sales's most trusted partner during enterprise late-stage deals.
- •Build and run content for Avoca's Customer Advisory Board, including agenda, programming, and ongoing community engagement for our top operators.
- •Partner with our Creative Producer on flagship customer story films, own the story development and operator relationship; let Creative own the craft.
- •Run customer-facing communications: customer newsletter, product announcements, executive briefings, and lifecycle nurture for the installed base.
- •Requirements 4-6+ years of progressive experience in customer marketing, content marketing, or product marketing within B2B SaaS.
- •Demonstrated track record of producing customer stories at volume, bringing 5-10 case studies, video stories, or operator-facing assets you've sourced and shipped.
- •Strong interviewing and writing skills, the ability to draw the moment out of a customer who's never been written about and turn it into a deal-closing asset.
Required skills
Content MarketingCustomer SuccessProduct Marketing
Domain expertise
fintech
Benefits & perks
Comprehensive medical, dental, and vision insurance, Company-sponsored 401(k) through Vestwell, Flexible PTO plus U.S. federal holidays, Company-wide off-sites, Daily in-office lunch through Parkday, Dinner covered when working late, Commuter benefits and late-night rideshare, Standing desks and workspace accommodations available on request, All core tools and software provided
