Senior Manager, Account Based Marketing
Assort HealthAI & company
San FranciscoSenior
Lightspeed Venture Partners
First Round Capital
Felicis
Chemistry
A* Capital
Liquid2
Marketing
About the role
TL;DR
Lead ABM strategy for large Health System and MSO opportunities.
- •We're looking for an AI-forward ABM leader to help win our largest Health System and MSO opportunities.
- •Key Responsibilities Own ABM strategy for a focused portfolio of our largest Health System and MSO opportunities, with clear accountability for pipeline creation, deal acceleration, and revenue impact.
- •Become an expert on your accounts.
- •Understand organizational priorities, competitive dynamics, executive stakeholders, and buying signals so deeply that Marketing becomes a strategic advantage for Sales.
- •Partner with Enterprise AEs to develop account plans, map buying committees, identify whitespace, and build coordinated engagement strategies across every stage of the sales cycle.
- •Design and execute highly personalized 1:1 and 1:few programs across executive outreach, digital, gifting, field events, customer proof points, and thought leadership.
- •Build coordinated account plays around product launches, industry moments, customer stories, executive events, and conferences to create momentum within target accounts.
- •Requirements 5+ years of B2B marketing experience, including 3+ years leading ABM or enterprise demand generation for complex B2B sales organizations.
- •Demonstrated success driving measurable pipeline and accelerating large enterprise deals through coordinated marketing and sales programs.
- •Deep understanding of enterprise buying committees, long sales cycles, multi-threading, and executive engagement strategies.
- •Strong commercial mindset.
- •You prioritize marketing investments based on pipeline impact, deal progression, and expected return, not activity metrics.
- •Excellent strategic judgment.
- •You know how to identify where marketing can meaningfully influence enterprise opportunities and where resources are best invested.
Required skills
Growth MarketingContent MarketingDigital MarketingPerformance MarketingEmail MarketingProduct MarketingBrand MarketingCommunity ManagementSocial Media MarketingDemand GenerationMarketing AnalyticsCopywritingBusiness DevelopmentSalesEnterprise Sales
Nice-to-have skills
A/B TestingRoadmappingPRDsOKRsDesign ThinkingWireframingPrototypingProgram ManagementProject Management
Domain expertise
healthcare
Benefits & perks
Competitive Compensation, Lifelong Learning, Office Setup Stipend, Top-Tier Health Coverage, Flexible PTO, Meals & Snacks, Fitness Stipend, Commuter Benefits, 401(k)
