Sr. Technical Product Marketing Manager
AddeparWealth Management company
New York, United States$127,000 - $199,000Senior
8VC
Valor Equity Partners
D1 Capital Partners
Vitruvian Partners
WestCap
EDBI
Marketing
About the role
TL;DR
Develop and execute a comprehensive product marketing and GTM strategy for native AI solutions and workflows.
- •We are seeking a Senior Product Marketing Manager to join our expanding Product Marketing team.
- •You will be responsible for strengthening our AI marketing strategy, driving product adoption and sustained usage, and leading the launch of new native AI and agentic capabilities across the Addepar platform globally.
- •Key Responsibilities Develop and execute a comprehensive product marketing and GTM strategy for native AI solutions and workflows in alignment with company and platform goals Manage the product and feature launch process for new AI and agent capabilities in collaboration with Product, Marketing and GTM teams, ensuring successful market entry and immediate user adoption Serve as the AI subject matter expert, using market and competitive insights to refine positioning and equip internal teams with the talking points and awareness needed to stay up to date on the latest developments Requirements 4-8 years of product marketing experience.
- •Experience with an AI-native B2B SaaS, financial services or fintech preferred Full stack product marketer with experience launching and positioning native AI and agentic workflows, and developing strong value propositions and associated content Gifted storyteller with excellent writing and communication skills who can succinctly translate sophisticated and technical features into customer benefits that resonate deeply with the intended audiences
Required skills
Product MarketingContent MarketingMarketing AnalyticsProduct StrategyGo-to-MarketFeature PrioritizationCustomer DiscoveryProduct AnalyticsCompetitive AnalysisProduct OperationsGrowth StrategyMonetization StrategyProduct-Led Growth
Nice-to-have skills
Digital MarketingSEOBrand MarketingCommunity ManagementSocial Media MarketingDemand GenerationMarketing AnalyticsCopywriting
Domain expertise
fintech
Benefits & perks
bonus, equity, benefits