Marketing Technology Analyst
PadSplitCo-living Marketplace company
RemoteMid
Citi
Core Innovation Capital
Cox Enterprises
Kapor Capital
Techstars Ventures
Impact Engine
Data & AI
About the role
TL;DR
Owns marketing measurement infrastructure for lifecycle marketing.
- •PadSplit is hiring a MarTech Analyst to own the measurement infrastructure that powers lifecycle marketing for Member and Host Growth.
- •Key Responsibilities Own Segment CDP governance and Rockerbox attribution.
- •Build and maintain marketing measurement infrastructure.
- •Support lifecycle automation analytics and build AI-augmented marketing analytics workflows.
- •Partner across data, product, and paid media to ensure the measurement layer scales as the business does.
- •Build and maintain marketing dashboards.
- •Requirements Segment CDP mastery and attribution platform experience.
- •Optimizing Cross-Platform Integrations experience.
- •SQL proficiency and Python proficiency.
- •AI/LLM hands-on experience.
- •Lifecycle/ESP/CRM analytics experience.
Required skills
SQLPythonSalesforceSnowflakedbtPandasAirflowLooker
Domain expertise
martech
Tech stack
SQLPythonSalesforceSnowflakedbtPandasAirflowLooker