Product Marketing Lead

Develop and execute product marketing strategies to drive product success.

• •We’re looking for a Product Marketing Lead to serve as an extension of the Go-to-Market (GTM) and Product teams, participating in GTM strategy, product planning, product launching, and bringing "voice of customer" insights into the product and market development process.
• •In this role, you’ll be developing and executing comprehensive product marketing strategies to drive the success of our products in the market.
• •Key Responsibilities Develop product messaging and sales enablement materials.
• •Work cross functionally with all of our teams to ensure that our messaging is incorporated and consistent across all internal and external channels of communication.
• •Research and report on competitive positioning of our products in the market.
• •Requirements Directly oversee the development and execution of product positioning, messaging and launch strategy by customer segment.
• •Drive product launch planning and execution including evaluation and communication of launch success.
• •Plan and lead product discussions for customer convening events and customer advisory boards.