About the role
Lead user acquisition and activation growth for a technical product.
- •Firecrawl is seeking a Technical Head of Marketing to own the growth engine for user acquisition and activation.
- •This role involves managing various channels and driving performance week over week.
- •Key Responsibilities Own weekly signup pacing and growth across core acquisition channels.
- •Build a defensible signup mix across SEO/GEO, partnerships, brand, and other durable channels.
- •Run cross-channel planning, prioritization, and execution.
- •Partner with product and engineering on activation and onboarding.
- •Requirements 5+ years in marketing or growth leadership at a technical or developer-facing product.
- •Proven experience owning a growth number and making data-driven decisions.
- •Strong management instincts and ability to lead a team.
- •Fluent in modern distribution channels including SEO/GEO, content, and AI-native discovery.
Tech stack
SEOContent Marketing
Match insights
Tech:SEO, Content Marketing
Level:Director