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Growth Lead - Ukraine

BlaBlaCarShared Mobility company
Kyiv, UkraineSenior
Marketing

About the role

Drive growth in Ukraine by leading full-funnel initiatives and data-driven experiments.

  • Drive sustainable, data-informed growth across the entire customer lifecycle in Ukraine.
  • Key Responsibilities Lead full-funnel growth initiatives from acquisition to retention.
  • Develop and execute data-driven experiments to identify growth levers.
  • Own key metrics such as CAC, LTV, conversion rates, churn, and engagement.
  • Collaborate with Product and Marketing teams to improve user journeys and messaging.
  • Design and manage multi-channel growth strategies.
  • Requirements 5+ years of experience in growth, performance marketing, or data-driven product marketing.
  • Proven track record of scaling user acquisition and improving retention.
  • Strong analytical mindset and experience with data tools like Tableau.
  • Experience designing and executing A/B tests, marketing experiments, and lifecycle campaigns.
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Level:Senior

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