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ABM Campaign Manager

Zesty.aiProperty and company
Toronto, CanadaMid
Marketing

About the role

Own execution across ABM programs, email sequences, landing pages, and paid media.

  • We're looking for a high-leverage campaign owner who takes a strategic framework and turns it into revenue-driving programs.
  • Key Responsibilities Lead execution of ABM programs across named accounts and broader segments.
  • Write and build segmented email programs across MailChimp, ActiveCampaign, or equivalent.
  • Own the strategy and execution of our monthly executive-facing newsletters.
  • Build and optimize campaign landing pages in Unbounce or equivalent.
  • Manage LinkedIn Ads and other paid media day-to-day.
  • Requirements Minimum of 5 years in an agency or in-house marketing team, supporting enterprise B2B sales cycles.
  • Demonstrated ABM execution across 1:1, 1:few, and 1:many tiers.
  • Excellent writer with experience crafting executive-level outreach and multi-segment copy for technical, financial services audiences.
  • Hands-on proficiency with marketing automation, landing page, and paid media platforms.
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