Senior Product Manager, Demand Growth
BounceLuggage Storage company
San Francisco, United StatesSenior
Andreessen Horowitz
General Catalyst
FJ Labs
Sapphire
GHARAGE
20VC
Product
About the role
TL;DR
Drive demand growth by improving traffic quality and conversion performance.
- •As the Senior Product Manager, Demand Growth at Bounce, you will drive demand growth by improving traffic quality and conversion performance.
- •Key Responsibilities Own and scale the Demand product surface, balancing investments between acquisition and conversion.
- •Lead the Acquisition Pod, improving discovery through SEO, AI/search experiences, and strategic partnerships.
- •Lead the Conversion Pod, driving CRO initiatives across web and mobile.
- •Translate Bounce’s growth strategy into data-driven product initiatives.
- •Collaborate with engineering, design, and data science to ship fast and iterate often.
- •Requirements Experience as a Product Manager in a growth-focused role, owning both acquisition and conversion outcomes.
- •Strong hands-on experience with CRO, experimentation frameworks, and A/B testing.
- •Understanding of SEO fundamentals, search intent, and discovery mechanics.
- •Comfortable owning full-funnel metrics from traffic and activation to conversion and GMV.
- •Highly data-literate: able to run your own analysis, interpret results, and turn insights into product direction.
Required skills
Product ManagementA/B TestingSEOProduct StrategyGo-to-MarketGrowth StrategyProduct AnalyticsCustomer Discovery
Nice-to-have skills
Market Analysis
Domain expertise
travel