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About the role
Develop content strategy for go-to-market efforts and drive brand awareness.
- •We are looking for a Senior Content Strategist, GTM to join our Marketing team.
- •You will be responsible for creating a content strategy that tells our story, reinforces our perceptions in the market, builds awareness, and drives qualified leads for our sales team.
- •Key Responsibilities Define the narrative framework for our go-to-market efforts and develop high-impact content.
- •Partner with customers to tell their AI transformation stories and feed insights back into narrative strategy.
- •Collaborate with our growth team to ensure content drives pipeline through personalized campaigns.
- •Move beyond traditional blog posts to tell our story across various modern content formats.
- •Analyze content impact and prioritize the roadmap based on what builds brand and drives traffic.
- •Requirements 10+ years of experience in communications, editorial, or content strategy roles at a technology company.
- •Proven track record of shaping how a company talks about its products and mission to commercial audiences.
- •Exceptional writer and editor who can craft compelling, authoritative narratives.
Match insights
Level:Senior